World Cup campaign featuring dogs in support of Human Rights, Women’s Rights and LGBTQI+
Today, muthapuppa has published a series of dog pictures as part of their campaign in support of Human Rights, Women’s Rights, LGBTQI+, Freedom, Equality, Love, Respect, Inclusion, Pride, Peace and Justice.
Giuseppe Bloom-Mangione, 35, is the founder of muthapuppa, a social enterprise on a mission to rescue dogs. “We didn’t want to profiteer from this World Cup and decided not to sell football related dog products. Instead, we’re speaking up about important rights and values. Our customers and community are dog lovers, like us, so we created this campaign to highlight these important issues, whilst also supporting our Home Nations, England & Wales “
“So many brands are failing to speak up and take action in the way that they should. That’s not good enough, so we’re raising awareness in our own way. “
muthapuppa was launched earlier this year by husband and wife, Giuseppe and Kim. They hope to build dog rescue and rehoming centres to help with the current dog welfare crisis in the UK. Instead of relying on donations to fund the rescue centres, they have launched muthapuppa.com, an online shop providing sustainable dog products.